Amberley

Amberley is a residential community located in Caddo Mills, TX. We were tasked to create a logo set and identity guidelines for them.

Amberley actually started out as a naming project that my art director, James Lacey, did. For a name to be chosen they wished to see some icons to go with the names, this was one of the icons I did for the project and it ended up becoming final! Amberley is rooted in beekeeping heritage, hence the beehive. I wanted to make the mark delicate and smooth like the typeface with a flow throughout.